Three starter studies focused on UK marketing agencies
Sign up to review all our marketing agency monthly studies
Pitch Win Rate
Pitches that turned into clients
Retainer Revenue Share
Revenue locked in on monthly retainer
Scope Creep Rate
Work delivered without a fee for it
Each goes live once five firms have joined - first one you join is free, forever.
See Our Services
From building relevant peer groups to benchmarking performance, we provide privacy-first services that help your business thrive.
Peer Groups of Recruitment Firms Like Yours
Bespoke peer groups built exclusively from the businesses you compete with.
Benchmark Your Performance
Compare your key metrics with the average performance of your peer group.
Never Reveal Your Data to Anyone
Data is end-to-end encrypted and unreadable to all, including Peerformance
How Peerformance works
From signup to benchmark in four simple steps
Follow the link on this page
You'll land straight in the UK marketing dashboard, the peer group that closely matches your firm. No demo, no sales call, no waitlist.
Browse the studies
Three seeded studies are already waiting. Have a look at those, plus any new studies your peers have proposed since the dashboard opened.
Select the studies you want to join
Pick the studies that matter to your firm. Can't see one you'd want benchmarked? Suggest it. Once five firms agree to join, it runs.
Add your numbers
Enter your numbers, encrypted end-to-end, so even we can't read them. See exactly where you sit against your peers, every month.
Unlock the Power of Peer Insights
Unique insights that can only be read by you, meaning you can now compare what you don't want to share
Data Security
Every key-access event is logged for you to see. Each processing run produces a signed attestation proving the exact code that ran and that it ran inside a sealed Google Confidential VM. Verifiable by you, not just promised by us.
Study Relevance
All studies are proposed to the peer group by members of the peer group itself. Only studies that are joined by at least five peers go live, ensuring they are relevant to participants and deliver meaningful value to the group.
Timely Results
Encrypted data is collected through the dashboard and processed automatically each month, with unique, encrypted results generated and made available immediately to each participant upon completion.
Take Inspiration From Some Popular Monthly Studies
For each study, you only enter the required values into pre-prepared fields - Peerformance does the rest. All studies are scaled so any size business becomes comparable
New Client %
(New clients this month ÷ Active clients at start of month) × 100
Staff Turnover Rate %
(Employees who left this month ÷ Headcount at start of month) × 100
Average Revenue Per Client
Monthly revenue ÷ Active clients this month.
Revenue Per FTE
Monthly revenue ÷ FTE this month
Clients From Referrals %
(New clients via referral this month ÷ Total new clients this month) × 100
(Current month − same month last year) ÷ same month last year × 100
Revenue Change %
Choose the Perfect Plan to Compare, Measure, and Improve Your Business Performance
Compare what matters, benchmark against peers, and turn insights into action.
Aditional
Single Studies
Get started with basic benchmarking and insights for your business.
API access
Custom report builder
Real-time updates
Advanced analytics dashboard
Unlimited peer group studies
Advanced analytics dashboard
Real-time updates
Priority support
£30
/Per month
Starter
Free of charge for as long as you want
Your first study is on us
Pick any study you like
End-to-end encrypted submissions
No Credit Card Required
£0
/Per month
Additional Studies
Add to your insights one study at a time
Everything from Starter
Add studies as you go
Access to historical results
Auto switch to unlimited after 3rd study
£50
/Per month
Secure payments and protected data,your business information stays private at every step.
Choose the Perfect Plan to Compare, Measure, and Improve Your Business Performance
Compare what matters, benchmark against peers, and turn insights into action.
Aditional
Single Studies
Get started with basic benchmarking and insights for your business.
API access
Custom report builder
Real-time updates
Advanced analytics dashboard
Unlimited peer group studies
Advanced analytics dashboard
Real-time updates
Priority support
£30
/Per month
Starter
Free of charge for as long as you want
Your first study is on us
Pick from any peer group
End-to-end encrypted submissions
No Credit Card Required
£0
/Per month
Additional Studies
Add to your insights one study at a time
Everything from Starter
Add studies as you go
Access to historical results
Auto switch to unlimited after 3rd study
£50
/Per month
Secure payments and protected data — your business information stays private at every step.
Context
Matters
Performance only makes sense when viewed in context. Benchmarking shows whether results are genuinely strong or simply appear so in isolation.
Prioritise
Actions
Benchmarking helps identify where attention and resources will have the greatest impact. It turns data into clear priorities rather than noise, enabling focused and confident decision-making.
Track
Progress
Regular benchmarking shows whether changes are moving performance in the right direction. It helps confirm what is working and highlight issues early.
Why Benchmark Performance,
Not Just Track It?
Understand performance in context, focus on what matters, and track progress with confidence.
Who We Are
I founded Peerformance to bring 15 years of capital markets, competitive intelligence and benchmarking experience to UK businesses that have historically been priced out of serious peer benchmarking. Cost, complexity, data risk, and relevance have all kept it out of reach. Peerformance is built around easy adoption and maximum value — without the risk of sharing data — and lets peer groups themselves agree on what gets benchmarked. I look forward to working with you.
We Take Pride in Our Numbers
We help businesses benchmark, measure, and improve — here’s what we’ve achieved with our clients.
15
Years of Experience
+5K
Peer Group Sudies
+1k
Peer Groups
22
Countries
0
Visibility of Data
Who We Are
We’re building a platform that gives businesses access to meaningful peer insights—so better decisions can be made with confidence.
Dominic Clover
The founder of Peerformance
As the founder of Peerformance, I am genuinely excited to offer my 15 years of capital markets, competitive intelligence, benchmarking experience, to the mainstream.
For too long, the benefits of peer group benchmarking have been out of reach to most businesses in the UK, due to cost, complexity, data risk and relevance.
Peerformance has been designed for easy adoption and maximum value, without the risk of sharing data. It is a platform that enables anonymous connections to creatively agree on what studies are right for their sector. I look forward to working with you all.
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